Convince consummers that Coca Cola Zero provide more low and no-sugar alternative, and get people to actually buy the product.
What we did
Understanding the value of creating awareness amongst younger consumers, we established a new, clear direction for the online autumn Coca Cola Zero campaign.
People love to win prizes! Especially if those prizes are of a high value, an unusual nature or difficult to acquire.
The website was built entirely by us, both visually and technically in order to allow interactive continuity for visitors.
In order to support the Coca Cola campaign, we designed all the online materials to look appealing and in high-demand.